Bad Bunny Shatters Records with Billion-Dollar World Tour

The massive success of Bad Bunny‘s Debí Tirar Más Fotos world tour has helped him break several records, according to Billboard Boxscore, which has tabulated tour data for the past four decades.

Most significantly, the tour, which included stadium gigs in South America, Australia, Asia, and Europe, propelled his total gross touring revenue beyond the $1 billion mark. This achievement makes him the first Latin artist to reach this distinction, and he joins a rare group of fewer than 25 acts in history to hit that threshold. Additionally, his decision to bypass the United States made this the highest-grossing and best-selling tour in history to ignore the States entirely.

The Debí Tirar Más Fotos world tour stands as Bad Bunny’s most successful outing to date. To date, it has grossed $360 million and sold 2.4 million tickets, including a notable 10-gig residency in Madrid. These figures significantly surpass the success of his 2022 outing, World’s Hottest Tour, which generated $314.4 million in gross sales and moved 1.9 million tickets.

For context, Billboard reports that Bad Bunny has grossed nearly twice as much as Take That, who launched a tour that avoided the U.S. in 2011 and earned $185.2 million. Similarly, the Rolling Stones’ 2014 tour of Asia, Europe, and Oceania grossed $165.2 million.

Bad Bunny previously broke records when his 2020 album, El Ultimo Tour Del Mundo, became the first all-Spanish album to top the Billboard charts.

Last September, the artist explained that he chose to skip the United States on the Debí Tirar Más Fotos tour due to concerns regarding political rhetoric and immigration enforcement. “I’ve enjoyed connecting with Latinos who have been living in the U.S., but specifically, for a residency here in Puerto Rico, when we are an incorporated territory of the U.S. … People from the U.S. could come here to see the show,” he noted. “But there was the issue of — like, fucking ICE could be outside [my concert]. And it’s something that we were talking about and very concerned about.”

One U.S. performance he did not turn down was the Super Bowl Halftime show. Approximately 137.8 million viewers tuned in to watch the spectacle in Santa Clara, California, this past February, with total viewership across all platforms exceeding 4 million.